A New Look for Fulbright

May 22, 2019

At the U.S. Capitol on May 22, 2019, the Fulbright Foreign Scholarship Board and U.S. Department of State’s Bureau of Educational and Cultural Affairs (ECA) unveiled an updated Fulbright Program brand identity.

The refreshed identity and new logo establishes the Fulbright Program’s renewed commitment to its mission: to forge lasting connections, counter global misunderstandings, and help people and nations work together toward common goals. With the updated brand messaging, Fulbright emphasizes that this prestigious opportunity is open to the most talented and passionate students, scholars, and professionals from all backgrounds in the United States and beyond.

Over the past 73 years, the Fulbright Program has continually evolved and adapted to meet the needs of its participants, while remaining one of the most prestigious academic exchange programs in the world and preserving its core values and mission. Fulbright recently developed new programs focused on teaching, language skills, and helping solve the world’s most complex problems to progress with the ever-changing climate.

The updated Fulbright logo, with its F-shaped latitude and longitude lines stretched across the globe, represents the impact that Fulbright’s global network creates through lasting connections. Fulbright’s worldwide community is its greatest strength, and by leveraging today’s technology, Fulbright seeks to encourage and support those connections.

Since its creation by the U.S. Senate in 1946, Fulbright has provided more than 390,000 people worldwide with the opportunity to study, teach, conduct research, exchange ideas, and contribute to finding solutions to complex international challenges. Led by the United States government in partnership with 49 binational commissions and 160 countries worldwide, Fulbright offers unique international and cultural exchange programs for passionate and accomplished students, scholars, artists, teachers, and professionals of all backgrounds.

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