ECA Launches the Get Fit Virtual Campaign

April 21, 2020

This week, the Bureau of Educational and Cultural Affairs’ (ECA) Sports Diplomacy Division will launch the Get Fit virtual campaign. In the spirit of innovation and creating outreach opportunities during the COVID-19 pandemic, the Division will host weekly, virtual sessions on fitness and foreign policy priorities with Sports Diplomacy exchange program alumni and partners around the globe.

Beginning Wednesday, April 22, U.S. Sports Envoys, which include members of Team USA Olympic and Paralympic teams, will participate in 30-minute Facebook Live sessions featuring at-home fitness demos and live Q&A. Attendees will hear from distinguished American athletes on the role of sports in building community and cultural understanding between people around the world.

The Get Fit virtual campaign directly supports U.S. foreign policy goals and utilizes sport as a powerful tool to advance key policy priorities such as economic prosperity, entrepreneurship, disability rights and inclusion, and women’s empowerment. Participation in sports also teaches key leadership and teamwork skills that help people succeed in all areas of their lives.


The inaugural session with Paralympic Gold Medalist and U.S. Sports Envoy, Deja Young will go live on Wednesday at 11:00 a.m. EDT.



Topic: Deja will speak about her most recent trip to Nigeria as a U.S. Sports Envoy and the role of sport in promoting inclusion on the 30th anniversary of the Americans with Disabilities Act (ADA).


Get Fit Series Schedule:


o April 29-Tony Sanneh, American Soccer Player

o May 6- Dr. Jen Welter, American Football Coach

o May 13- Dr. Jill Ellis, American Soccer Coach

o Lorrie Fair, American Soccer Player

o Cobi Jones, American Soccer Player

o Marcelo Balboa, American Soccer Player


*Please check social media accounts below for schedule updates.


Follow the virtual campaign on Twitter #sportsdiplomacy, #exchangeourworld, and #healthyathome. For press inquiries in the United States, contact To learn more about State Department Sports Diplomacy, follow the program on Twitter @SportsDiplomacy and Facebook @sportsdiplomacydivision.

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